MadMonk Interactive


UNCG History & Interior Architecture add web immersion
November 8, 2009, 10:15 pm
Filed under: Greensboro, Higher Education, MadMonk Projects, North Carolina

UNCG’s History and Interior Architecture departments ask:
“How do we make history matter to our communities? How do we preserve a living legacy for future generations? How do we work with contemporary communities to help them tell their stories and make meaningful decisions about the future of their towns and cities?”

Their proposal: Offer a unique set of graduate concentrations in Museum Studies and Historic Preservation which integrates core disciplines, classroom-based theoretical learning and hands-on experiences outside the classroom.

Their new website had to engage visitors to see how their graduate program looks like in action through stories told by real students in print, photos, illustrations, and audio stories. Listen to a few and it’s made clear that this program is special in numerous ways.

Experience uncg.edu/hpms to see and learn more.



synerG’s YPs share stories, help Greensboro grow stronger
September 12, 2009, 10:39 pm
Filed under: Greensboro, MadMonk Projects, North Carolina, Video/MoGraph

synerG is an active organization of young adults who lead initiatives with the mission to attract, engage and connect young professionals to Greensboro, North Carolina. There is social and professional networking as well as leadership opportunities. It was a pleasure to work with Action Greensboro and get to know many of synerG’s volunteer leaders and participants. We filmed at numerous events to capture stories and glimpses of the energy that keeps it getting broader and more exciting. For their YP Sports program, one expects basketball, softball and the like, but who knew adults also play organized kickball and dodgeball? We even learned that two people who met on the dodge ball court actually ended up getting married!

Our efforts eventually formed into two projects: A redesigned website and an eWelcome Flash microsite that features videos of each of synerG’s initiatives and five facets of Greensboro Living. Additional footage found it’s way into the website in the form of a “Downtown Living” segment, and a few YP video profiles.

Learn more: First get immersed in the synerG eWelcome, and then visit their website to learn more. See for yourself – check out their events and attend synerG events that fit you.



James Bridges captures the moment, we captured his website
May 5, 2009, 11:57 pm
Filed under: Greensboro, MadMonk Projects, North Carolina

With an extensive photography career still going strong, NC-based James Bridges’ portfolio glows and inspires. Motion pictures, directors, actors, portraits, forms, furniture, he can shoot about anything and sometimes, on anything to get the winning shot! Having to showcase hundreds of photos, we worked to create a website that is modular, flexible, and allows his art to be the star. A visitor can navigate linearly via “back/next” buttons or non-linearly via bottom-anchored thumbnail navigation. Images scale to fit the monitor/resolution size which allows for some large photo renderings. It was a fun Flash challenge.



Hanover Park Vineyard: Yadkin in a Glass
April 3, 2009, 11:02 pm
Filed under: MadMonk Projects, North Carolina

“Now from the soil and climate of the Yadkin valley comes a selection of wines that could be easily confused with the wine from the Rhone River Valley in France. Surprising? Not when you compare the Yadkin Valley with the south of France and Michael and Amy Helton’s love for Old World wines.”
So one day a client visiting our downtown Greensboro studio comes across an empty bottle of Michael’s Blend and comments how Hanover Park is great and a favorite – talk about brand support. The wine is great, the people warm and knowledgeable, and the farmhouse a peaceful departure from the every day. We enjoyed redesigning their website (learn more and plan a trip).